China (Shanghai) International Incentive Travel Expo (IT & CM China) 2017 on 3 Yue 21 Ri Zhi 23 Ri in the grand carried out Shanghai International Sourcing Conference and Exhibition Center, China’s leading travel management conference – China International Business Assembly (CTW) synchronization debut. This is the first time that the two events have been staged at the Shanghai M & A Center in Shanghai, China. Both exhibitors and buyers have the opportunity to interact with each other.
This year is the IT & CM China international MICE industry event of the 11th, efforts to achieve “China to the world community, let the world understand China.” The IT & CM China estimates there are 3,000 from DMC, PCO, Business Travel MICE professionals and associations and other industries as well as about 400 sponsored delegates, held a total of more than 14,000 farm business meetings as well as more than 75 games business, education and communication seminars.
A total of 288 award-winning travel companies and organizations from all continents will attend this year as exhibitors
Exhibition, the total number of buyers from China and the world increased by 20%, and the depth of the invited buyers and the media to pay
Flow activities, in addition, including Argentina, Fiji, Fukuoka, Japan and South Africa these tourist destinations, Macao Trade and Investment
Investment Promotion Bureau (IPIM), as well as the Shanghai New Asia Pacific JW Marriott Hotel and Accor hotels are in the fair for
As the main partner.
Mr Wong Hon-ming, Managing Director of TTG Asia Media, organizer of the show , said: “China’s award-winning travel market
Is thriving, and this activity has achieved very good results over the past decade, this year to participate in China and the International Award Tourism
Of the institutions and business buyers have reached 600, an increase of about 20% over 2016, exhibitors still maintain 80% of China
Ideal ratio of buyers and 20% international buyers, which will continue to attract more and more local exhibitors and international exhibitors
Business In addition, our buyers span 38 domestic and international regional markets, making it clear that there is a strong market for China
Strong buying demand, heralding the convention market and incentive travel, promising.
“In addition, during the exhibition, the number of destination promotion meetings doubled last year. Including Air China,
Arctic outdoor adventurer company, Argentina Tourism Promotion Bureau, Barcelona Convention and Exhibition Bureau, Dusit International Group, Fiji Tour
Tourism, Monaco Tourism and Convention Authority, Scottish Tourism Board, Shenzhen Airlines, SNU Healthainment
Consortium, National Assembly of South Africa, Turkish Airlines, Viajes Pacifico, Vienna Convention Bureau
Institutions, are debut.
Mr. Li Zhuyuan, Deputy General Manager of CITS International Convention & Exhibition Co., Ltd. also said: “This year we have greatly strengthened
Professional buyers invited efforts, and in particular organized CITS VIP buyers group, focusing on MICE industry resources to conduct inspections and
Negotiate. We are committed to constantly improve the professional services at the show site, a deeper understanding of the needs of both parties, leaving
Spare no effort to improve the satisfaction of the participants, through an efficient and convenient booking platform, buyers and exhibitors bidirectional
win. “
In order to better promote the domestic and international industry resources, ITCMC this year also introduced a number of novel and rich content
Business meetings, networking events, industry presentations, media and destination promotion events, including the sea held during the show
Nanhui prize tourism resources (Shanghai) special promotion, organize “Golden Brick” as the theme of Xiamen media promotion, etc.
Detailed interpretation and analysis of the status quo and prospects of the destination resources; jointly with the Hangzhou Tourism Commission specially planning a
Looking forward to Hangzhou after the show, not only for the destination to bring rich professional team of buyers, but also to the International Buyer Exhibition
Show the advantages of the destination city resources and great charm for the participants to provide a multi-faceted, multi-angle, multi-level ditch
Pass platform.
The highlight of the event also included two Shanghai exhibition sponsorships sponsored by Pacific World, as well as international buyers and media groups
The first Istanbul pre-show tour was organized; it is sponsored by Turkish Airlines and is no longer limited to China
(Shanghai) International Convention and Exhibition Travel Fair convention of the exhibition time, participants can experience before participating in the exhibition trip
Characteristics of the destination. Before the show, delegates first went to Istanbul to taste the traditional tastes of the Ottoman Palace
肴Matbah，漫步在土耳其的街头巷尾及代表性地区、地标及别具一格的活动场所，包括圣索非亚大教堂、苏丹艾哈迈德清真寺以及拥有1,680 年历史的地下水宫。
李柱元先生进一步表示，这些只是我们鼓励旅游目的地和参展供货商，利用我们广泛的买家管道寻，找吸引潜在客户的创新方式所运用的一些方法。
来自泰国Zanda Convention Fair Tour Co. Lt d 的产品经理 Kanita Watanaphonphan就表示，「这次旅游创造了一次很好的机会，让我们去发现如今的伊斯坦布尔可以呈现给我们什么，我们会将伊斯坦布尔推荐给客户作为他们活动的目的地。与很多传统的
泰国向中国市场推出3大策略及优惠补贴
为鼓励更多中国MICE游客在2017年前往泰国，泰国会展局在今年IT&CM China中发布最新会奖旅游计划，向中国游客介绍多种优惠以鼓励赴泰商务活动。
泰国会展局会议和奖励旅游部门主管努赤霍姆若斯康女士(Nooch Homrossukhon)在发布会上表示，中国商务会展旅游市场对于泰国来说非常重要。泰国会展局针对中国访客的营销活动——「连结泰国：从活力之旅到商业成功」，将持续全新的泰国品牌传播活动中实施，以更好展现泰国MICE行业的核心优势：泰国目的地、无限商机和泰国人民。
根据泰国会展局统计数据显示，在2016财年（2015年10月－2016年9月）共有1,273,465名商业活动来访者来到泰国，作为泰国商业活动市场最主要的来源市场，中国大陆赴泰MICE游客有127,390人，为泰国创造102.526亿泰铢（约合人民币19.77亿元人民币）。据其介绍，在会议和奖励旅游方面，泰国旅游局有三大策略来刺激中国赴泰MICE游客的增长：
第一，主抓重点行业，包括大型团体策略，聚焦直销、信息技术、通讯、汽车和MLM等特定行业中可委派超过2,000名代表赴泰的大型团体；公司会议策略，重点放在银行和金融、汽车行业、信息技术、通讯和制药业等前来泰国进行培训的团体；吸引有良好声誉的高端型奖励团体，策略重点放在直销、信息通讯技术和汽车行业等前来泰国体验泰国多样化的旅游产品的团体。
第二，掌握重点城市，每年为泰国会展局带来主要客源的首席城市包括北京、上海和广州，依旧是泰国会展局进行MICE销售的重点区域；今年泰国的营销还将涉及一些重要城市，包括深圳、青岛和杭州，深圳和青岛有多个直销公司分支机构，而杭州则以信息技术和金融行业的发达而著称，值得注意的新兴潜力城市比如苏州，也将是今年泰国会展局扩大推销力度的重点城市。
第三，持续联通关系网络，缔结合作关系，泰国会展局也会持续举办年度如IT&CM展览会和路演活动，推动中国赴泰的MICE市场。
为了吸引更多中国MICE来访者，今年泰国会展局也提供多种优惠活动鼓励赴泰进行会议和奖励旅游。「泰国致谢大型活动」将开展2017年为期一年的优惠，为有超过2,000名国际代表出席的大型活动提供高达两百万的泰铢财务补贴（约合38.57万元人民币），国际代表需在泰国停留3晚（含）以上，截止申请日为今年9月30日。
「双城游优惠」可为来自国际公司，到访泰国两个或更多城市的客户提供便利。来访团需有200名以上国际代表，在泰国两个或两个以上城市累计停留超过4晚。主办方将得到10万泰铢的财务补贴（约合19,285万元人民币）。
「可持续发展优惠」将助力泰国MICE产业可持续发展。来访团需有超过200名国际代表，在泰国停留至少3晚。活动中需有在泰国MICE指定场馆进行的企业社会责任活动。主办方将得到10万泰铢补贴（约合19,285万元人民币）。
努赤霍姆若斯康女士( Nooch Homrossukhon)进一步表示，这些活动证明了商务休闲活动的增长趋势，泰国希望能迎合这种趋势并为之提供更周到的服务。特别针对一些中国赴泰会议和奖励旅游团体提供了极大的支持，包括无限极（中国）海外、深圳安然奇立管理有限公司、安然纳米实业发展有限公司、EZ Go Luck泰国游学 、三生制药股份有限公司年会和自然国际：曼谷——芭堤雅六天五夜奖励旅游。
2017财年，泰国会展局计划在2016年接纳共计1,109,000人次游客的基础上再创5%的增长。国际MICE业务在新财年预计为泰国带来1,010亿泰铢的收入（约合194.78亿元人民币）。会议目的地相比，伊斯坦布尔是另一个非常出色的选项。」这家公司正在考虑在今年适当的时候，组织一个60~80人的医药公司奖励旅游团前往伊斯坦布尔。
马来西亚推动年度双重优惠计划吸引中国会奖团
马来西亚今年持续推动马来西亚双重优惠计划(MTD++)，以吸引更多会议和会奖旅游访客到访，享受当地的丰富资源。
马来西亚会展局首席执行官 Datuk Zulkefli Haji Sharif先生表示，去年马来西亚仅上半年就接待26,240名来自中国各个企业奖励旅游团的代表，为马来西亚带来了4.06亿令吉的经济效益。中国已占赴马来西亚企业会议及奖励旅游市场的32.3%。因此，马来西亚会展局对中国市场相当重视，持续推动双重优惠计划，希望吸引更多会奖客人前往，今年内也将有直销公司和保险企业分别为2,000人和超过5,000人规模的会奖团赴马来西亚。马来西亚会展局积极向中国企业团体招手，透过当地不断更新的奖励计划，吸引更多中国会奖团队到访举行活动，进一步打造马来西亚作为商务活动目的地，尤其是会议和奖励旅游首选。
据介绍，马来西亚会展局奖励旅游双重促销优惠内容即日起至2018年12月31日止(团体必
Apply before June 30, 2018). The first re-press corporate meetings and bonus groups gift , in addition to be remembered
In addition, the scale of 100 to 300 people can also arrange a free dinner cultural performances, the size of 300 to 500 people can also increase the traditional dinner welcome
Rituals and Malaysian Cultural Show, groups of 500 people and above can also arrange to wear traditional costumes of Malaysia during the traditional dinner party
Commemorative photos, dinner banquet at the Malaysian Exhibition Bureau to be subsidized up to RM 50 per person.
Another double plan is for the travel agency industry and business travel incentive travel awards planner , as long as
The number of visitors to Malaysia reached 500 to 1,000 during the year, and the conference organizers will receive 1 iPad Mini. The cumulative scale
In 1,000 to 2,000 people, get double 4 days and 3 nights Kuala Lumpur travel, including round-trip airfare and five-star hotel accommodation; size
From 2,000 to 3,000 people, any one in Malaysia with double return ticket and five-star hotel stay for 5 days and 4 nights
city tour.
In addition, there are special feedback for travel agencies and business meeting incentive travel planners, as long as the cumulative travel to Malay
Western Conference Organizer or Travel Agent who hold 3,000 to 5,000 business visitors, 4 days and 3 nights Stepped-line travel invitations 4
A co-operation counterparts; scale reached 5,000 to 8,000 people, can arrange 6 days 5 nights step on line tourism, and can invite 6 related
Cooperatives; a total of more than 8,000 people in size, can be invited on the basis of the previous paragraph up to 10 co-operators peer inspection.
He further said that Malaysia Airlines will fully expand its market in China this year and also bring Malaysia to expand more domestic markets
Second-tier cities exhibition business opportunities. This year, Malaysia Airlines will open 8 new terminals in China, 11 new routes, Shanghai-Kuala Lumpur this year
March 27 to twice a day, in June this year, Malaysia Airlines will open Nanjing – Kuala Lumpur, Wuhan – Kuala Lumpur and Fuzhou – Kuala Lumpur
Three new routes of scheduled flights, which is following the sailing earlier this year, Haikou – Kuala Lumpur, the newly opened three destinations, the other new
Increased routes will also be opened in the second half of 2017, as above Chengdu – Kuala Lumpur, Chongqing – Kuala Lumpur, Shanghai – Penang, deep
Shenzhen – Penang and Tianjin – Sabah Apia and so on. As a result, MAS has increased its number of navigable cities in Mainland China to eight and increased weekly
35 flights from China to Malaysia.
Taiwan’s convention and exhibition plan combines the new South policy and eco-tourism year
In response to the global trend of changes and the trend toward regional integration, Taiwan has started a new southbound policy and Taiwan’s convention and exhibition program has also been coordinated with Shinan
To the policy direction, to make a series
According to Taiwan Trade Center, Taipei International Conference Center, Su Lili , deputy director introduced this year’s exhibition industry in Taiwan with the development plan
Government policies to expand the new south to the market as the main direction from the investment, trade, industry, tourism, culture and talent
And other six sides to strengthen cooperation with the ASEAN, South Asia and Australia and New Zealand and other 18 countries for cooperation and exchange.
Taiwan Exhibition Bureau will actively participate in the activities of Asian MICE, such as the Federation of Asian Exhibition Conferences (AFECA), through various countries
Conference forums, exhibitions and annual meetings and other activities to promote the exchange of members of various countries and business opportunities to jointly promote the convention and exhibition industry in Asia
Sustainable development.
In addition, it will also step up invitations to invite new South to international buyers to visit Taiwan to visit and purchase, and provide buyers with favorable subsidies to relax
Taiwan visa and other assistance; In addition, in order to secure New South to state enterprises to Taiwan to attend international conferences and corporate meetings cum incentive travel, now
Let some Southeast Asian people relax visa-free or visa-free in Taiwan, and go to Taiwan for participation from Pakistan, Bangladesh, Nepal and other countries
Exhibition activities of the people, but also provide flexible immigration services, and the other will continue to New South to exhibitors and promotion seminars.
At the same time, this year we will also step up cultivation and exchange of convention and exhibition talents, make good use of the talents of students stationed in Taiwan, and strengthen cooperation with new southbound countries in convention and exhibition
Talent cultivation on the establishment of alliances and cooperation, and the use of language and talent marketing, to provide Southeast Asian students in Taiwan internship opportunities,
In order to attract talented people and use their linguistic advantages to go to Taiwan to communicate with other countries.
Furthermore, on the basis of Taiwan’s previous sightseeing promotion of Muslim countries, it has continued to fight for the Muslim convention and exhibition market and attracted India
Nepal, Malaysia and some South Asian Muslims to Taiwan to attend the convention and exhibition activities, and will provide Taiwan halal certified food
Products, restaurants and friendly facilities to provide better service to Muslim visitors.
Promote ecological experience, sustainable green exhibition
Su Lili further said that the United Nations World Tourism Organization UNWTO previously announced 2017 as the International Year of Ecotourism,
Advocate sustainable development of environmental resources, industrial development, cultural values and other tourism development, this year Taiwan Tourism Bureau also push eco-tourism, hope
Hope to highlight the advantages of tourism resources in Taiwan with green tourism, Tourism2020 – Taiwan Sustainable Tourism Development
Strategy, diversify the value of tourism by diversifying the industry through counseling, diversifying markets and promoting sightseeing as a strategy.
The World Firefly Conference will be held in Taiwan in 2017. This year, the local resources of various counties and cities in Taiwan will be integrated to develop the national four-quarterly reward
Firefly, whale watching, dolphin watching, watching the eagles, purple butterfly and other places in the depth of ecological experience activities to promote sustainable economic development.
This can also be applied in conventions and conventions and tourism, such as cooperation with travel agencies to focus more on the high
The quality of small meetings and awards team characteristics eco-tourism itinerary recommended, in fact, the so-called eco-tourism is not suitable
Large teams travel, so to some degree coincides with the direction of improving the quality of tourism.
In addition, the Taiwan MICE pilot program also continued to promote sustainable green exhibitions to mitigate the impact of climate change and promote new South
The country’s major convention and exhibition organization, to develop a set of standards for sustainable development in Asia for the implementation of green Asia standards for all countries in Asia
Test follow, in order to promote regional exchanges and strengthen common protection of the Earth.
For example, this spring Maui Purple Butterfly Glen in Kaohsiung, recommended by Michelin’s Green Guide to Taiwan as a three-star attraction, is
A special eco-tourism experience, the purple butterfly is a world-class natural assets, is the world’s only two overwintering Butterfly Valley,
Each year the concentration of purple swarovski to move to Tai Wu foothills to avoid cold, up to 1 million purple butterfly form purple butterfly glen, unique natural scenery
The concept attracts many Japanese, European and American backpackers to pilgrimage; in addition to Maolin, Kaohsiung, but also take the opportunity to trip to the Rukai tribe culture
Tour. Other areas such as the Tainan Mangrove Ecological Reserve, salt mining and oyster farming are another emerging combination
To experience the ecological journey, this year Taiwan Tourism Bureau will gradually introduce eco-tourism routes recommended in different counties and cities in Taiwan.
Su Lili said that in recent years, Hong Kong, Singapore, Malaysia and other places travelers to Taiwan to grow rapidly, Taiwan’s eco-tourism resources
For these foreign travelers have a high degree of freshness and attractiveness, if tourism can be combined with the environment, will be able to let them repeatedly
Aftertaste, happy to see eco-tourism in transition in Taiwan, and give new meaning. In the past Taiwan’s tourism industry was too centralized and a single product
It is imperative to help tourism operators upgrade and diversify. Whether it is tourists who travel to Taiwan for sightseeing or business awards, can they
No longer rely on a single source of tourists, more international.
